Hiển thị các bài đăng có nhãn marketing. Hiển thị tất cả bài đăng
Hiển thị các bài đăng có nhãn marketing. Hiển thị tất cả bài đăng
Thứ Ba, 24 tháng 6, 2014

GlaxoSmithKline's Marketing Firm Promised "Clinical Trials Could be Your Solution" to Poor Graduate Students

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We have frequently raised concerns about the increasing domination of clinical research, particularly clinical trials, by those with vested ...
Thứ Ba, 3 tháng 6, 2014

Fool Me Twice? - Boehringer Ingelheim, Medtronic Settle Lawsuits Alleging Deceptive Marketing

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It seems like it has been really quiet on the legal settlement front in the US, but maybe corporate executives wanted to wait until things c...
Thứ Sáu, 16 tháng 5, 2014

Is this Any Way to Discuss Health Care Policy? - Television Advertising about US Health Care Reform Cost $445 Million from 2010 -2014

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Every now and then, we get an anonymous comment criticizing our "lack of balance" or words to that effect, maybe because we critic...
Thứ Hai, 6 tháng 1, 2014

The Smarming of Health Care - How to Spin a Minimally Efficacious Variant on an Old Drug as New and Wonderful

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A recent announcement of the approval of a new drug showed the latest ways pharmaceutical companies can spin products as new and effective w...
Thứ Năm, 2 tháng 1, 2014

"Emotion, not Information" - the Lucrative Deceptive Marketing of Hospice, and its Potentially Fatal Consequences

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One of the real recent advances in health care, in my humble opinion, was the organization of compassionate, palliative care for people at t...
Thứ Ba, 5 tháng 11, 2013

A New, and Huge ($2.2 Billion) Settlement for Johnson and Johnson, but "No Individuals were Charged with Wrongdoing"

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The march of legal settlements made by big health care organizations has resumed with a bang.  As reported in most major media outlets, gian...
Thứ Sáu, 4 tháng 10, 2013

Use of Psychological Manipulation of Physicians to Sell Pharmaceuticals: The Drug Representative as "Den Mother"

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We have discussed, most recently here , how marketers of health care goods and services use deception and psychological manipulation to sel...
Thứ Năm, 3 tháng 10, 2013

Words that Work: Singing Only Positive - And Often Unsubstantiated - EHR Praise As "Advised" At The University Of Arizona Health Network

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When clinicians are told to promote a technology in no uncertain terms, that puts a chilling effect on critical thinking and discourse.  In ...