Last week, I was trying to buy blue lightbulbs for a party at my house, and I ended up calling ten different stores before I found one that carried them. Now with the new calling feature on Google Maps, I can do this quickly and easily, and never have to lift a finger to dial.

Here's how it works: Search for a business, like a hardware store, on Google Maps, and click the 'call' link next to its phone number. Then, enter your phone number and click 'Connect For free.' Google calls your phone number and automatically connects you to the hardware store.

There are two things that I really like about this. The business's phone number is automatically stored in your caller ID so you can easily call back in the future. And by checking the box to remember your phone number, you can make future calls from Google Maps with just two mouse clicks (and picking up your phone, of course).

We're providing the 'call' link as a free service to all businesses. These aren't ads and don't influence the ranking of businesses in the search results. We foot the bill for calls (local and long distance), but airtime fees or other mobile fees will still apply if you use a mobile phone number. Currently, the calling feature works if you live in the U.S. and are looking for a business located in the U.S.

Learn more about this, and also our privacy policy.

Update: Added link to "hardware store" example.

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